Former Virgin chief executive Jayne Hrdlicka will become the new boss of Endeavour, which operates bottle shop chains Dan Murphy’s and BWS.
Hrdlicka will start in her new role on January 1 next year, with executive chairman Ari Mervis continuing in his role until then, the company said in a statement to the ASX on Tuesday morning.
“I have a long history with Endeavour’s retail and hotel businesses, initially as a consultant to Woolworths, including on their early liquor strategy, and then as a Woolworths Group Board member.
“Endeavour Group has much to play for,” Hrdlicka said in the announcement, adding she was looking forward to work with the company’s more than 30,000 employees.
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