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nytimes.com • Sports • England
Chelsea FC's new 'CFC LDN' branding aims to enhance international recognition by emphasizing its London location, though its impact remains to be seen.
voguebusiness.com • Fashion • World
New York Fashion Week is seeing a shift from simply having influencers in attendance to brands actively incorporating creators into their content strategy for increased engagement.
elconfidencial.com • Business • Spain
Repsol is about to announce its rebranding in June, shifting from its historic red to a yellow and orange palette while maintaining its name, a move prompted by Cepsa's recent rebranding.
nytimes.com • Transit • New York
The MTA is investing $3 million in a rebranding effort to unify its image and improve rider understanding of its diverse transportation services.